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SPEED Signs Deal with AKA Rally
Written by: Erik Arneson   
08/18/2008 - 12:46 PM
Charlotte, NC
 
Blending the famed Cannonball Runs of the early ‘70s with the quintessential American road trip, the AKA Rally is an all-inclusive, high-adrenaline vacation for true car enthusiast. (Photo: AKARally.com) » More Photos

SPEED has reached a deal with AKA Rally, LLC to air six 30-minute High-Def programs covering the high-speed, street-legal cross country rally, with the premiere planned for this fall.

“This agreement is the result of conversations that actually began several years ago,” said SPEED’s Programming VP and Executive Producer Robert Ecker. “As is often the case, the timing never quite worked out, so we are extremely pleased that the stars have finally aligned and we look forward to welcoming AKA to SPEED later this year.”

Scheduled to begin in August, the AKA Rally already has a loaded field, featuring everything from Porsches to Ferraris to a DeLorean DMC-12 team dubbed “Flex This.” And the participants are just as diverse, with a father-son team, brothers, best friends, women, young men, older guys, a blind date and newlyweds already registered.

To register for the rally or to apply for the opportunity to be featured on the SPEED television program, visit http://www.AKARALLY.com.

"Blending the
famed Cannonball Runs of the early ‘70s with the quintessential American road trip, a veritable right of passage for young adults, the AKA Rally is an all-inclusive, high-adrenaline vacation for true car enthusiasts," said event organizer Chris Conner.

With the new program, long and short-form content will be made available through SPEEDtv.com, VOD cable, iTunes video podcasts, mobile phones, cable broadband sites and viral distribution.

SPEED is the nation's first and foremost cable television network dedicated to motor sports and the passion for everything automotive. From racing to restoration, motorcycles to movies, SPEED delivers quality programming from the track to the garage. Now available in more than 78 million homes in North America, SPEED is among the fastest-growing sports cable networks in the country and, the home to NASCAR on SPEED and an industry leader in interactive TV, video on demand, mobile initiatives and broadband services. For more information, please visit SPEEDtv.com, the online motor sports authority.
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