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AUTOS: Barrett-Jackson Scores $14M Sale
The charity auction of the first production 2013 SRT Viper leads the bidding as 54,000 people attend the third annual Orange County collector-car event.
Bob Golfen  |  Posted June 26, 2012   Costa Mesa, CA
The rights to the first production 2013 SRT Viper off the assembly line sold for $300,000 to benefit the Austin Hatcher Foundation for Pediatric Cancer. (Photo: Barrett-Jackson)
More than $14 million in collector-car sales were generated at Barrett-Jackson’s third annual Orange County sale this past weekend, with the charity auction of the first production 2013 SRT Viper leading the pack of just over 300 vehicles.

The rights to the first next-generation Viper off the assembly line was bought for $300,000, with all proceeds benefiting the Austin Hatcher Foundation for Pediatric Cancer. A pre-production version of the 640-horsepower 2013 Viper that stood in for the yet-to-be-built No. 1 was a constant attention getter at the OC Fair and Event Center, with most people seeing the new model for the first time.

SPEED's Steve Magnante takes a close-up look at the highly desirable 1969 Ford Mustang Boss 429 that was the second highest seller at Orange County. (Photo: Barrett-Jackson)
About 54,000 visitors attended the three-day event, according to Barrett-Jackson, with the gigantic main tent – which the auction team brought in from its Scottsdale home base – packed during the Saturday afternoon auction. The sales totals and attendance were on par with last year’s auction.

About 66 percent of the bidders were first timers at Barrett-Jackson and bought about 40 percent of the cars, according to the auction.

In second place was the $253,000 sale, including 10 percent bidder fee, of a spectacular 1969 Ford Mustang Boss 429 fastback that provoked a frenzy of bidding during Saturday’s “prime time” sales.

Two charity sales were tied for third place. Friday’s bidding was highlighted by the $200,000 result for of a nicely customized 1964 Ford Ranchero, which benefited the Loma Linda University Children’s Hospital. Barrett-Jackson waives all fees for charity sales.

"King of Kustomizers" George Barris and Linda Vaughn, who reigned as Miss Hurst Golden Shifter, helped excite the bidding for the 1970 Oldsmobile 442 convertible. (Photo: Bob Golfen)
The presence of affable film star Billy Baldwin on Saturday helped lift the charity sale of a 2012 Lotus Evora S coupe to $200,000, which benefits the Carol M. Baldwin Breast Cancer Research Fund, named for Baldwin’s mother, a cancer survivor.

Next highest was one of the most beautiful and desirable cars at the OC auction, a 1970 Oldsmobile 442 convertible that was completely gone over by the 442 specialists at Thornton’s Restorations of Quakertown, Pa., a family business that has earned accolades among restorers nationwide. The car sold for a well-deserved $154,000, with bidder fee.

The Olds 442 sale was highlighted by the surprise appearance of Linda Vaughn, the famed Miss Hurst Golden Shifter, and custom-car legend George Barris posing with the car, much to the crowd’s and the consigner’s delight.

The sale of this custom 1964 Ford Ranchero raised $200,000 result for the Loma Linda University Children’s Hospital. (Photo: Barrett-Jackson)
A classic Barrett-Jackson charity-sale moment happened on Sunday, when a lavishly customized 2012 Camaro with a Trans Am-style bird on its hood was sold to benefit Disabled American Veterans, complete with a color guard and a large contingent of veterans.

When the bidding stalled at $62,000, lead auctioneer Spanky Assiter urged the crowd to step up and bid more, which prompted the winning bidder to donate the car back for immediate resale. The bidding rewound and the car sold again for $61,000, for a total of $123,000.

But that still wasn’t enough for Assiter, who shouted out, “I’m not giving up until I get $150,000.”

With that, audience members stepped forward with individual donations ranging from $2,000 to $10,000. The final tally for Disabled American Veterans: $150,000.

In all, the OC auction raised more than $1.1 million for charity with eight vehicles benefiting eight worthy causes. Charity sales are a signature feature of all Barrett-Jackson auctions, with the auction house donating the block time and all proceeds to the charities, and raising about $50 million for charity during the past decade.
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Bob Golfen

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